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» Pre-Conference Workshop
Time |
Session |
Presentation |
| Monday, June 7 1:00 - 4:30 p.m. |
Digital Magazines, E-Readers, Mobile Publishing: New Formats and New Business Models |
Not Available |
| Independent Publishers: Operating in 2010 and Beyond |
» Keynotes
Time/Session |
Speakers |
Presentation |
| Tuesday, June 8 9:00 - 10:00 a.m. The New Rules for a
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12:45 - 1:45 p.m.Why Social Media is the
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Erik Qualman, "Socialnomics" |
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| Wednesday, June 9 9:10 - 10:10 a.m. Revitalizing The Atlantic: How The Long-Form Print Has Achieved Unprecedented Success (And Relevance) in the Digital Age |
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12:30 - 1:30 p.m.Transforming quickly to
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David Nussbaum, F+W Media, Inc. |
» General Session
Time/Session |
Speaker |
Presentation |
| Monday, June 7 2:15 - 3:00 and 4:05 - 5:00 Socialnomics Workshop: Strategies for Media Managers
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Erik Qualman, "Socialnomics" |
» Executive Management Symposium
Time/Session |
Speakers |
Presentation |
| Tuesday, June 8 10:35 - 11:35 a.m. Managing in a Time of
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11:40 .m. - 12:40 a.m. Managing in a Time of Upheaval: Panel Discussion, Part 2 |
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No Presentation |
| 2:15 - 3:00 p.m. When Half the Revenue Means Twice the Profit |
Kerry Smith, Red 7 Media |
Not Available |
| 4:05 - 5:00 p.m. The Revenue Mix: Will Print Really Ever be Supplanted? |
Neal Vitale, 1105 Media |
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| Wednesday, June 9
10:15 - 11:05 a.m. Building a Media Revival Through Entrepreneurship |
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| 11:35 a.m. - 12:30 p.m. Being a Change Agent |
Dan Bigman, Forbes |
Not Available |
| 2:30 - 3:30 p.m. Turning a Negative into a Positive: As Marketing Budgets Get Cut, Marketers Look to Media Companies For More Services |
Josh Heitsenrether, Ziff Davis Enterprise |
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| 3:35 - 4:30 p.m. How to Turn Your Media Brand into a High-Margin Service Business |
Kerry Smith, Red 7 Media |
» Content and Community
Time/Session |
Speakers |
Presentation |
| Tuesday, June 8 10:35 - 11:35 a.m. Understanding the New Edit Tools: Apps, Widgets and Calculators
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11:40 .m. - 12:40 a.m. Content Metrics: Six Steps To Better Performing Content |
Alison McPartland, Questex Media |
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| 2:15 - 3:00 p.m. Words of Wisdom From a One-Time Print Expert-Turned Digital Expert |
Jim Gaines, StoryRiver Media Inc |
Not Available |
| 4:05 - 5:00 p.m. The Small-Magazine Editor in 2010: Doing More With Less |
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Not Available |
| Wednesday, June 9
10:15 - 11:05 a.m. A Dozen Critical Ways of Working in Social Media |
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| 11:35 a.m. - 12:30 p.m. Building the Multi-Media Content Bundle: Anytime, Anywhere |
Edward Adams, ABA Journal |
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| 2:30 - 3:30 p.m. Editorial Economics in the Multimedia Age |
Matt Kinsman, Folio: |
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| 3:35 - 4:30 p.m. Beyond the Page: Essential Editorial Strategies That Will Define Your Future |
Junko Yoshida, EE Times Group |
» MegaTrends/IdeaLab Track
Time/Session |
Speakers |
Presentation |
| Tuesday, June 8 10:35 - 11:35 a.m. Great Ideas for Big Time
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11:40 .m. - 12:40 a.m. Show-and-Tell: Secrets for Developing a Killer Web Site, Under Budget |
Jason Brightman, PC World and Macworld |
Not Available |
| 2:15 - 3:00 p.m. Online Video Made Easy: In Real Time! |
Ken Briodagh, Senior Writer, Event Marketer |
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| 4:05 - 5:00 p.m. Power Panel: Big Wins and Major Innovations of 2009 |
Jeannine Shao Collins, Meredith 360 |
No Presentation |
| Wednesday, June 9
10:15 - 11:05 a.m. Results, Results, Results: Why Bigger and Flashier Might Be Better in Online Advertising |
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| 11:35 a.m. - 12:30 p.m. The Multimedia Content Shuffle |
Pam Statz, Wired.com |
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| 2:30 - 3:30 p.m. The Rise of Virtual Events, 2.0 |
Michael Kushner |
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| 3:35 - 4:30 p.m. The Essential Elements for Success in the Next 12 Turbulent Months |
Steven Brill, Press+ |
No Presentation |
» Revenue Generation and Marketing Track
Time/Session |
Speakers |
Presentation |
| Tuesday, June 8 10:35 - 11:35 a.m. How to Overcome the ‘Bad
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11:40 a .m. - 12:40 p.m. Build a Lean, Mean, Revenue-Producing Lead-Gen Machine |
Peter Westerman, Ziff Davis Enterprise |
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| 2:15 - 3:00 p.m. Surefire Success in Online Marketing: 11 New Ways to Build Sales, Traffic, and Audience |
Abraham Langer, 1105 Media |
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| 4:05 - 5:00 p.m. “I Have a Web Site. I Have a Lead-Gen Program. I Have a Newsletter. I have Social Media. Why Do I Need You?” |
Josh Gordon, Smarter Media Sales |
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| Wednesday, June 9
10:15 - 11:05 a.m. Revisiting the Revenue Potential of the Paywall: How It Might Work For You |
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| 11:35 a.m. - 12:30 p.m. Game Changer: Exploring the Revenue Opportunities in the Fast-Emerging World of E-Readers |
Scott Havens, The Atlantic |
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| 2:30 - 3:30 p.m. The 10 Most Intriguing Opportunities for Increasing Sales Right Now With Automated Marketing |
Todd Leiser, Rodale Inc. |
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| 3:35 - 4:30 p.m. Seven New Approaches to Face-to-Face Events In a Changing Environment |
Kevin Vermeulen, ALM |